Over 4 million podcasts exist but most are dead after 10 episodes. Ad dollars are consolidating around the top 1%, and Spotify already axed huge deals. Correction's here.
Yes. Everyone with a mic launched a show, but attention and ad dollars didn鈥檛 grow with them; the weak copycats are about to get wiped out.
Everyone and their mother has a podcast now. The market is drowning in mediocre audio, and this vanity project bubble is absolutely going to burst.
Yeah, every rando with a mic is flooding the space with garbage shows. Ad dollars are spread thin and the weak ones are already dying off.
